Graphic Designer

Design or create graphics to meet specific commercial or promotional needs, such as packaging, displays, or logos. May use a variety of mediums to achieve artistic or decorative effects.

O*NET reports this occupation under titles such as: Artist; Brand Designer; Designer; Graphic Artist; Graphic Design Coordinator; Graphic Designer; Online Producer; Production Artist; Publications Designer; Technical Illustrator

Tasks

• Key information into computer equipment to create layouts for client or supervisor.
• Review final layouts and suggest improvements, as needed.
• Determine size and arrangement of illustrative material and copy, and select style and size of type.
• Develop graphics and layouts for product illustrations, company logos, and Web sites.
• Create designs, concepts, and sample layouts, based on knowledge of layout principles and esthetic design concepts.
• Use computer software to generate new images.
• Prepare digital files for printing.
• Confer with clients to discuss and determine layout design.
• Research the target audience of projects.
• Draw and print charts, graphs, illustrations, and other artwork, using computer.
• Mark up, paste, and assemble final layouts to prepare layouts for printer.
• Study illustrations and photographs to plan presentation of materials, products, or services.
• Maintain archive of images, photos, or previous work products.
• Prepare notes and instructions for workers who assemble and prepare final layouts for printing.
• Prepare illustrations or rough sketches of material, discussing them with clients or supervisors and making necessary changes.

Knowledge

• Design
• Computers and Electronics
• Fine Arts
• Communications and Media
• English Language
• Sales and Marketing
• Customer and Personal Service
• Production and Processing
• Administration and Management

Skills

• Active Listening
• Speaking
• Writing
• Critical Thinking
• Active Learning
• Reading Comprehension
• Monitoring

Abilities

• Originality
• Fluency of Ideas
• Near Vision
• Written Comprehension
• Oral Comprehension
• Oral Expression
• Written Expression
• Deductive Reasoning
• Visual Color Discrimination
• Speech Recognition
• Speech Clarity
• Problem Sensitivity
• Inductive Reasoning
• Information Ordering
• Visualization
• Category Flexibility
• Selective Attention